by Anthony Leo | Jul 18, 2023 | Marketing
A Guide to Conquer the Digital Advertising Jungle Greetings, tiny business warriors! Today, we will be diving headfirst into the thrilling world of Pay Per Click (PPC) advertising. But don’t worry, being on this adventure, it does not involve jungle treks or...
by Anthony Leo | Aug 25, 2022 | Content Marketing, Marketing, Social Media
Back in the mid-50s and in the 60s, marketing mainly focused on grabbing the attention of the masses. Today , things have changed. With the advancement in digital technology, marketers must now navigate the barrage of ads that consumers are hit with (up to 10,000...
by Anthony Leo | Jul 27, 2022 | Content Marketing, Marketing, Social Media
Which Platform is Best For Your Business? In today’s digital world, could you imagine a business that doesn’t have a social media presence. What are the impacts of not being on social media in any way? Being on social media is essential to remaining...
by Anthony Leo | May 18, 2022 | Email Marketing, Marketing
Many people have the impression that email marketing is dead. It is only understandable if you consider the number of emails that you ignore, delete, and mark as spam. Yet, there are still many emails that you are happy to engage with on a regular basis. With that in...
by Anthony Leo | Apr 20, 2022 | Marketing
What is a Sales Funnel You’ve likely come across the term sales funnel which is often used in marketing and client prospecting. Have you ever wondered what it means? The sales funnel refers to the progression of steps in your sales process that your ideal...
by Anthony Leo | Mar 14, 2022 | Marketing
The Best Psychology Tricks In Marketing Any marketer worth their value in sales will tell you that it’s all about getting potential customers to spend their money on your products or services. And yes, there are many factors involved to develop a working...
