Find What’s Holding Your Digital Growth Back
GRYPHON DIGITAL DIAGNOSTIC SYSTEM
GRYPHON is Dragon’s Eye Consulting’s proprietary Digital Diagnostic Assessment System, analyzing your digital presence across 40+ performance signals and 10 growth categories to uncover gaps, missed opportunities, and areas that may deserve attention.
Your Digital Growth Is More Connected Than You Think.
Your website, SEO, paid advertising, social presence, content, reputation, user experience, and AI visibility all play a role in how your business performs online. But they’re often evaluated separately.
An SEO audit focuses on search. A website audit focuses on your site. A paid advertising audit focuses on your campaigns. Each can provide valuable insight, but only into one part of your digital presence.
GRYPHON is designed to look across those areas together.
By connecting insights from across your digital presence, GRYPHON can uncover gaps, opportunities, and relationships between different areas that may be harder to see when each one is evaluated on its own.
Because sometimes the biggest opportunity isn’t within one channel. It’s in understanding how the pieces work together.
40+ Signals. 10 Categories. One Clearer Picture
What GRYPHON Analyzes
01 — Performance
Core Web Vitals & Speed
See how your website performs when it comes to speed, stability, and Core Web Vitals, and where performance issues may be affecting the user experience.
02 — On-Page SEO
Website Content Structure & Search Signals
Review key on-page elements including titles, descriptions, headings, content structure, and schema, to identify issues that may be affecting how search engines understand and rank your content.
03 — Off-Page SEO
Authority & Backlinks
Assess your website’s authority and backlink profile, including referring domains and link quality, to understand how these factors may influence your credibility and authority in search.
04 — Keywords
Search Terms & Ranking Opportunities
Identify keyword opportunities, gaps in search visibility, and areas where your current targeting may be limiting your ability to connect with the right audience.
05 — Competitors
How You Compare
See how your digital presence compares with key competitors and identify areas where your business may have opportunities to stand out.
06 — Paid Ads
Advertising Visibility & Opportunities
Evaluate your paid advertising presence to identify gaps and opportunities to improve your visibility across paid search.
07 — Social Media
Reach & Engagement
Assess your activity and visibility across relevant social platforms and identify areas that may be limiting your ability to reach and engage the right audience.
08 — UX Review
Content, Navigation & Usability
Review the user experience, content presentation, and visual hierarchy to identify areas that may be creating friction or making it harder for visitors to find what they need and take action.
09 — Trust
Reviews & Online Reputation
Evaluate factors such as reviews, your Google Business Profile, and online reputation to understand how your digital presence may be influencing customer trust and confidence.
10 — AI Visibility
AI Search & Discovery
Assess how your business appears across AI-driven search platforms and identify factors that may be affecting whether your brand is found, understood, and recommended in AI-generated results.
Built for Businesses Ready to Understand What’s Next
GRYPHON is designed for businesses that:
- Aren’t seeing the digital performance they expected and want to understand why
- Are investing in marketing but aren’t sure where the biggest opportunities are
- Need a better understanding of what’s working, what isn’t, and where gaps may exist
- Are considering investing more in SEO, paid advertising, content, technology, or AI
- Want to make more informed decisions about where to focus their time, budget, and resources
You don’t need to do everything at once. You need to know what deserves attention first.
From URL to Insight in Three Steps
01 — Enter Your URL
Provide your website URL and email to begin your GRYPHON diagnostic.
02 — Get Your Scores
GRYPHON analyzes your digital presence and scores key areas across the 10 diagnostic categories.
03 — See Where the Opportunities Are
Review your results to see what’s performing well, identify potential gaps, and determine what may deserve a closer look.
GRYPHON Finds the Opportunity. Dragon’s Eye Helps You Act on It.
GRYPHON shows you where your digital presence may need attention. From there, Dragon’s Eye Consulting can help you decide what matters most and turn those insights into a practical strategy for growth.
Diagnose
GRYPHON evaluates your digital ecosystem to uncover potential gaps and opportunities.
Prioritize
Focus on the areas with the greatest potential impact.
Strategize
Build a practical roadmap aligned with your business goals.
Execute
Put the right people, platforms, technology, and services in place to move the strategy forward.
Optimize
Measure performance, improve what isn’t working, and continue building momentum.
This gives the entire Dragon’s Eye ecosystem a very clear methodology.
Find Out Where Your Digital Growth Opportunities Are.
Stop Guessing. Start Growing.
Run your free GRYPHON diagnostic to see what’s working, where gaps may exist, and what may deserve your attention next.
Free. Fast. No account required.



